204 Reddit Statistics for 2026

How many people use Reddit every day?

Reddit's daily visitor count rose in every quarter from its 2024 listing to mid-2026, then stopped growing: global DAUq in the third quarter of 2026 matched the second quarter exactly. Reddit counts unique visitors, logged in or not, so DAUq is not a count of accounts or of people.

View data table

Reddit daily active uniques (DAUq) worldwide, average for each quarter, Q1 2024 to Q3 2026, in millions. Each quarter comes from the release for that quarter; the link is to the latest one. The second and third quarters of 2026 were the same.

Period	Value
Q1 2024	82.7m
Q2 2024	91.2m
Q3 2024	97.2m
Q4 2024	101.7m
Q1 2025	108.1m
Q2 2025	110.4m
Q3 2025	116.0m
Q4 2025	121.4m
Q1 2026	126.8m
Q2 2026	130.3m
Q3 2026	130.3m

• In the second quarter of 2026 Reddit's global DAUq were up 18% on a year earlier, and the third quarter matched them. (Reddit (Q2 2026 results), Jul 2026)
• Reddit averaged 126.8 million DAUq worldwide in the first quarter of 2026, up 17%. (Reddit (Q1 2026 results), Apr 2026)
• DAUq averaged 121.4 million worldwide in the fourth quarter of 2025, up 19% on a year earlier. (Reddit (Q4 2025 results), Feb 2026)
• DAUq averaged 116.0 million in the third quarter of 2025, also up 19%. (Reddit (Q3 2025 results), Oct 2025)
• DAUq averaged 110.4 million in the second quarter of 2025, up 21%. (Reddit (Q2 2025 results), Jul 2025)
• DAUq averaged 108.1 million in the first quarter of 2025, up 31%. (Reddit (Q1 2025 results), May 2025)
• DAUq averaged 101.7 million in the fourth quarter of 2024, up 39% on a year earlier. (Reddit (Q4 2024 results), Feb 2025)
• DAUq averaged 97.2 million in the third quarter of 2024, up 47%. (Reddit (Q3 2024 results), Oct 2024)
• DAUq averaged 91.2 million in the second quarter of 2024, up 51% from 60.4 million a year earlier. (Reddit (Q2 2024 results), Aug 2024)
• DAUq averaged 82.7 million in the first quarter of 2024, up 37%, in Reddit's first results after its March 2024 listing. (Reddit (Q1 2024 results), May 2024)
• Reddit averaged 73.1 million DAUq in the three months to 31 December 2023, and its IPO prospectus said "More than 76 million people, on average, visited every day in December 2023." (Reddit (IPO prospectus), Mar 2024)

DAUq (daily active uniques) is Reddit's count of unique users, logged in or logged out, who visit Reddit at least once in a 24-hour period, averaged over the quarter. All figures are Reddit's own and worldwide, and they are not counts of accounts or people. Weekly figures (WAUq) are a different measure and have their own section; they are never compared with DAUq.

How many people visit Reddit each week?

Reddit's weekly visitor count grew in every quarter from 2024 to the third quarter of 2026, though the last rise was very small. Reddit's chief executive calls weekly visitors "people", but WAUq counts unique visitors, logged in or not, and is not a count of people.

View data table

Reddit weekly active uniques (WAUq) worldwide, average for each quarter, Q1 2024 to Q3 2026, in millions. Each quarter comes from the release for that quarter; the link is to the latest one.

Period	Value
Q1 2024	306.2m
Q2 2024	342.3m
Q3 2024	365.4m
Q4 2024	379.4m
Q1 2025	401.3m
Q2 2025	416.4m
Q3 2025	443.8m
Q4 2025	471.6m
Q1 2026	493.1m
Q2 2026	514.6m
Q3 2026	515.2m

• Reddit averaged 514.6 million WAUq worldwide in the second quarter of 2026, up 24%, which Reddit described as "crossing half a billion". (Reddit (Q2 2026 results), Jul 2026)
• WAUq averaged 493.1 million in the first quarter of 2026, up 23%. (Reddit (Q1 2026 results), Apr 2026)
• WAUq averaged 471.6 million in the fourth quarter of 2025, up 24%. (Reddit (Q4 2025 results), Feb 2026)
• WAUq averaged 443.8 million in the third quarter of 2025, up 21%. Chief executive Steve Huffman said "444 million people come here each week". (Reddit (Q3 2025 results), Oct 2025)
• WAUq averaged 416.4 million in the second quarter of 2025, up 22%. (Reddit (Q2 2025 results), Jul 2025)
• WAUq averaged 401.3 million in the first quarter of 2025, up 31%, when Huffman said "Over 400 million people now come to Reddit each week". (Reddit (Q1 2025 results), May 2025)
• WAUq averaged 379.4 million in the fourth quarter of 2024, up 42%. (Reddit (Q4 2024 results), Feb 2025)
• WAUq averaged 365.4 million in the third quarter of 2024, up 53%. (Reddit (Q3 2024 results), Oct 2024)
• WAUq averaged 342.3 million in the second quarter of 2024, up 57%. (Reddit (Q2 2024 results), Aug 2024)
• WAUq averaged 306.2 million in the first quarter of 2024, up 40%. (Reddit (Q1 2024 results), May 2024)
• Reddit averaged 267.5 million WAUq in the three months to 31 December 2023, before its IPO. (Reddit (IPO prospectus), Mar 2024)

WAUq (weekly active uniques) counts unique users, logged in or logged out, who visit Reddit at least once in a week, averaged over the quarter. It is Reddit's own figure, worldwide here, and is never charted or compared with the daily measure (DAUq). The releases do not split WAUq into logged-in and logged-out visitors.

How many Reddit visitors are logged in?

Reddit reports logged-in users and logged-out visitors as two separate parts of its daily count, and both grew worldwide on a year earlier in every quarter from 2024 to the third quarter of 2026. Logged-out visitors fell slightly from the second to the third quarter of 2026.

View data table

Reddit logged-in daily active uniques worldwide, average for each quarter, Q1 2024 to Q3 2026, in millions. Logged-out visitors are given in the text and not charted with them. Each quarter comes from the release for that quarter; the link is to the latest one.

Period	Value
Q1 2024	39.6m
Q2 2024	42.0m
Q3 2024	44.1m
Q4 2024	46.1m
Q1 2025	48.7m
Q2 2025	49.3m
Q3 2025	50.2m
Q4 2025	50.7m
Q1 2026	52.0m
Q2 2026	52.6m
Q3 2026	53.5m

• Logged-in DAUq were 53.5 million worldwide in the third quarter of 2026, up 7% on a year earlier. (Reddit (Q3 2026 results), Oct 2026)
• Logged-out DAUq were 77.7 million worldwide in the second quarter of 2026, up 27%. (Reddit (Q2 2026 results), Jul 2026)
• Logged-out DAUq were 74.8 million in the first quarter of 2026, up 26%. (Reddit (Q1 2026 results), Apr 2026)
• Logged-out DAUq were 70.7 million in the fourth quarter of 2025, up 27%. (Reddit (Q4 2025 results), Feb 2026)
• Logged-out DAUq were 65.8 million in the third quarter of 2025, up 24%. (Reddit (Q3 2025 results), Oct 2025)
• Logged-out DAUq were 61.1 million in the second quarter of 2025, also up 24%. (Reddit (Q2 2025 results), Jul 2025)
• Logged-out DAUq were 59.4 million in the first quarter of 2025, up 38%. (Reddit (Q1 2025 results), May 2025)
• Logged-out DAUq were 55.6 million in the fourth quarter of 2024, up 51%. (Reddit (Q4 2024 results), Feb 2025)
• Logged-out DAUq rose 70% to 53.1 million in the third quarter of 2024. (Reddit (Q3 2024 results), Oct 2024)
• Logged-out DAUq rose 74% to 49.2 million in the second quarter of 2024. (Reddit (Q2 2024 results), Aug 2024)
• Logged-out DAUq were 43.1 million in the first quarter of 2024, up 48%. (Reddit (Q1 2024 results), May 2024)

Logged-in and logged-out DAUq are separate parts of Reddit's daily count. They are given separately and never charted together or compared. All figures in this section are Reddit's own and worldwide; US and international splits are in the next two sections. The releases do not give a cause for the growth in logged-out visitors.

Is Reddit still growing in the US?

Not in the latest quarter. Reddit's US daily visitor count was highest in the first quarter of 2026, of the quarters since its listing, and fell in each of the next two. US weekly visitors were flat on a year earlier in the third quarter.

View data table

Reddit daily active uniques (DAUq) in the US, average for each quarter, Q1 2024 to Q3 2026, in millions. US DAUq fell in the second and third quarters of 2026. Each quarter comes from the release for that quarter; the link is to the latest one.

Period	Value
Q1 2024	41.5m
Q2 2024	45.5m
Q3 2024	48.2m
Q4 2024	48.0m
Q1 2025	50.1m
Q2 2025	50.3m
Q3 2025	51.6m
Q4 2025	52.5m
Q1 2026	53.5m
Q2 2026	53.2m
Q3 2026	50.7m

• Reddit's US weekly active uniques were 188.5 million in the third quarter of 2026, flat on a year earlier. (Reddit (Q3 2026 results), Oct 2026)
• US logged-in DAUq were 23.4 million in the third quarter of 2026, up 1%. (Reddit (Q3 2026 results), Oct 2026)
• US logged-out DAUq fell 4% on a year earlier to 27.3 million in the third quarter of 2026. (Reddit (Q3 2026 results), Oct 2026)
• US DAUq were 53.2 million in the second quarter of 2026, up 6%. (Reddit (Q2 2026 results), Jul 2026)
• US WAUq were 197.2 million in the second quarter of 2026, up 9%. (Reddit (Q2 2026 results), Jul 2026)
• US DAUq were 53.5 million in the first quarter of 2026, up 7%. (Reddit (Q1 2026 results), Apr 2026)
• US WAUq were 196.5 million in the first quarter of 2026, up 10%. (Reddit (Q1 2026 results), Apr 2026)
• US DAUq were 52.5 million in the fourth quarter of 2025, up 9%. (Reddit (Q4 2025 results), Feb 2026)
• US DAUq were 50.3 million in the second quarter of 2025, up 11%. (Reddit (Q2 2025 results), Jul 2025)
• US DAUq were 50.1 million in the first quarter of 2025, up 21%. (Reddit (Q1 2025 results), May 2025)
• US DAUq were 48.2 million in the third quarter of 2024, up 51%. (Reddit (Q3 2024 results), Oct 2024)
• US logged-out DAUq rose 90% to 25.1 million in the second quarter of 2024. (Reddit (Q2 2024 results), Aug 2024)
• US DAUq were 41.5 million in the first quarter of 2024, up 45%. (Reddit (Q1 2024 results), May 2024)

US figures are Reddit's own, by user location as Reddit determines it. DAUq and WAUq, and logged-in and logged-out DAUq, are different measures and are not compared. US figures are not compared with international ones or with Pew's survey shares of US adults.

How many Reddit users live outside the US?

Most of Reddit's daily visitors now come from outside the US, Reddit says, a larger share than when it listed in 2024. Its international daily visitor count rose in every quarter from 2024 to the third quarter of 2026.

View data table

Reddit daily active uniques (DAUq) outside the US, average for each quarter, Q1 2024 to Q3 2026, in millions. Each quarter comes from the release for that quarter; the link is to the latest one.

Period	Value
Q1 2024	41.2m
Q2 2024	45.7m
Q3 2024	49.0m
Q4 2024	53.7m
Q1 2025	58.0m
Q2 2025	60.1m
Q3 2025	64.4m
Q4 2025	68.9m
Q1 2026	73.3m
Q2 2026	77.1m
Q3 2026	79.6m

• International DAUq were 79.6 million in the third quarter of 2026, up 24% on a year earlier. (Reddit (Q3 2026 results), Oct 2026)
• International WAUq were 326.7 million in the third quarter of 2026, up 28%. (Reddit (Q3 2026 results), Oct 2026)
• International logged-out DAUq were 49.5 million in the third quarter of 2026, up 33%. (Reddit (Q3 2026 results), Oct 2026)
• International logged-in DAUq were 30.1 million in the third quarter of 2026, up 11%. (Reddit (Q3 2026 results), Oct 2026)
• International DAUq were 77.1 million in the second quarter of 2026, up 28%. (Reddit (Q2 2026 results), Jul 2026)
• International WAUq were 317.4 million in the second quarter of 2026, up 35%. (Reddit (Q2 2026 results), Jul 2026)
• International DAUq were 73.3 million in the first quarter of 2026, up 26%. (Reddit (Q1 2026 results), Apr 2026)
• International DAUq were 68.9 million in the fourth quarter of 2025, up 28%. (Reddit (Q4 2025 results), Feb 2026)
• International WAUq were 278.2 million in the fourth quarter of 2025, up 34%. (Reddit (Q4 2025 results), Feb 2026)
• International DAUq were 60.1 million in the second quarter of 2025, up 32%. (Reddit (Q2 2025 results), Jul 2025)
• International logged-out DAUq rose 54% to 32.2 million in the first quarter of 2025. (Reddit (Q1 2025 results), May 2025)
• In the three months to 31 December 2023 Reddit had 36.7 million international DAUq, and about 50% of Redditors visited from outside the US, its IPO prospectus said. (Reddit (IPO prospectus), Mar 2024)
• Reddit's machine translation is live in 35 languages, its 2025 annual report says. (Reddit (Form 10-K 2025), Feb 2026)

International means all of Reddit's visitors outside the US, by user location as Reddit determines it; Reddit does not publish country-level user counts in these releases. DAUq and WAUq, and logged-in and logged-out DAUq, are different measures and are not compared, and international figures are not compared with US ones.

Who uses Reddit in the US?

About a quarter of US adults say they ever use Reddit, on Pew's surveys, a share that rose in each survey from 2019 to 2025 and was little changed in 2026. Use is highest among young adults, men, college graduates, higher earners and Democrats, and lowest in rural areas.

View data table

Share of US adults who say they ever use Reddit, by survey date, from Pew's trend table. Pew changed its survey method after 2021, so earlier and later years are not exactly like for like.

Period	Value
Feb 2019	11%
Feb 2021	18%
Sep 2023	22%
Jun 2024	24%
Jun 2025	26%
Jun 2026	25%

• 25% of US adults say they ever use Reddit in 2026, against 26% for Snapchat, 31% for LinkedIn, 33% for WhatsApp and 18% for X. (Pew Research Center (social media fact sheet), Oct 2026)
• Reddit is used by 35% of US adults aged 30-49 and 18% of those aged 50-64. (Pew Research Center (social media fact sheet), Oct 2026)
• 27% of US men use Reddit, against 23% of women. (Pew Research Center (social media fact sheet), Oct 2026)
• 36% of US college graduates use Reddit, against 12% of adults with a high school diploma or less. (Pew Research Center (social media fact sheet), Oct 2026)
• Reddit is used by 36% of US adults in households earning $100,000 or more, 27% at $70,000-99,999, 20% at $30,000-69,999 and 16% below $30,000. (Pew Research Center (social media fact sheet), Oct 2026)
• 32% of Democrats and Democratic-leaning adults use Reddit, against 20% of Republicans and Republican leaners. (Pew Research Center (social media fact sheet), Oct 2026)
• 43% of Asian American adults use Reddit, against 26% of Black, 25% of White and 19% of Hispanic adults. Pew's estimate for Asian adults covers English speakers only. (Pew Research Center (social media fact sheet), Oct 2026)
• 29% of suburban US adults use Reddit, against 27% of urban and 16% of rural adults. (Pew Research Center (social media fact sheet), Oct 2026)
• Pew's 2026 figures come from a survey of US adults run from 30 January to 18 June 2026. (Pew Research Center (social media fact sheet), Oct 2026)
• Pew said in 2025 that "26% today report using Reddit, compared with 18% four years ago", from a survey of 5,022 US adults, 5 February to 18 June 2025. (Pew Research Center (Americans' Social Media Use 2025), Nov 2025)
• Boys aged 13-17 are more likely than girls to use Reddit, 21% against 12%. (Pew Research Center (Teens, Social Media and AI Chatbots 2025), Dec 2025)
• Among other platforms, 31% of US teens use Facebook, 24% WhatsApp and 16% X, and YouTube was used by 92% in 2025. (Pew Research Center (Teens, Social Media and AI Chatbots 2025), Dec 2025)
• Pew surveyed US teens aged 13 to 17 from 25 September to 9 October 2025. (Pew Research Center (Teens, Social Media and AI Chatbots 2025), Dec 2025)

Pew's figures are survey shares of US adults 18 and over, or of US teens aged 13 to 17, who say they ever use Reddit. Adult and teen figures come from different surveys and are not compared. Pew changed how it ran the adult survey after 2021 and urges caution comparing with earlier years. None of these shares is compared with Reddit's own visitor counts.

How popular is Reddit outside the US?

Reddit is a minority platform in Australia and Sweden, the two countries with recent national surveys here, but it gained users in Australia in 2025. Australia bars under-16s from it, and in Sweden far more men than women use it.

View data table

Share of Swedish internet users aged 8 and over who used Reddit in the past 12 months, 2021-2026. Internetstiftelsen has used the same method since 2021.

Period	Value
2021	14%
2022	12%
2023	14%
2024	13%
2025	14%
2026	16%

• 25% of Australian adults used Reddit in the six months to June 2025, up from 22% in 2024. (ACMA (How we communicate), Feb 2026)
• Threads rose to 8% of Australian adults from 4%, while X fell to 14% from 16% and Snapchat to 21% from 24%. (ACMA (How we communicate), Feb 2026)
• Reddit is one of the platforms eSafety treats as age-restricted under Australia's social media minimum age of 16, in force from 10 December 2025, with Facebook, Instagram, Kick, Snapchat, Threads, TikTok, Twitch, X and YouTube. (eSafety Commissioner (age-restricted platforms), Sep 2026)
• eSafety does not treat Pinterest as age-restricted, saying social interaction is "not the significant purpose". (eSafety Commissioner (Twitch media release), Nov 2025)
• 9.4% of Australian children aged 10-15 said they had used Reddit in the past four weeks three months after the restrictions began, against 6.1% at baseline. (eSafety Commissioner (SMMA evaluation, Aug 2026), Jul 2026)
• 81.5% of the children still used at least one age-restricted platform, against 85.9% at baseline. eSafety counts logged-out viewing and use of other people's accounts as use. (eSafety Commissioner (SMMA evaluation, Aug 2026), Jul 2026)
• 16% of Swedish internet users aged 8 and over used Reddit in the past 12 months in 2026, 7% at least weekly and 4% daily, the same daily share as in 2021. (Internetstiftelsen (Svenskarna och internet 2026), Sep 2026)
• 23% of Swedish men used Reddit in the past year, against 9% of women. (Internetstiftelsen (Svenskarna och internet 2026), Sep 2026)
• 10% of Swedish children aged 8-19 used Reddit in the past year, against 84% for YouTube and 62% for Snapchat. (Internetstiftelsen (Svenskarna och internet 2026), Sep 2026)
• Among Swedes aged 8-19, 15% of boys used Reddit against 4% of girls. (Internetstiftelsen (Svenskarna och internet 2026), Sep 2026)
• No platform grew significantly in Sweden between 2025 and 2026, and only Flashback, a Swedish forum, fell significantly, from 22% to 20%. Internetstiftelsen says Reddit tended to rise, within the margin of error. (Internetstiftelsen (Svenskarna och internet 2026), Sep 2026)
• Reddit ads could reach 5.15 million people in Sweden in late 2026, equal to 48.0% of the population, on Kepios's figures from Reddit's ad tools. This is ad reach, not a count of users. (Kepios (Digital 2027 Sweden), Nov 2026)
• Reddit's ad reach in Sweden fell by 1.25 million (-19.6%) between the end of 2025 and late 2026; Kepios flags that the change may reflect revisions to the data. (Kepios (Digital 2027 Sweden), Nov 2026)

Each figure keeps its own base. ACMA surveys Australian adults about use in the past six months, eSafety surveyed Australian children aged 10 to 15, and Internetstiftelsen surveys Swedish internet users aged 8 and over. Kepios's figures are ad reach from Reddit's ad tools and run far above survey use, so they are not compared with Internetstiftelsen's shares. None of these is compared with another or with Reddit's own visitor counts.

How many people get news on Reddit?

Few. About one in ten US adults regularly get news on Reddit, far behind Facebook and YouTube, and Reddit does not appear in the Reuters Institute's country tables of the top networks for news.

1. 1 Facebook 40%
2. 2 YouTube 34%
3. 3 Instagram 23%
4. 4 TikTok 20%
5. 5 X 10%
6. 6 Reddit 9%
7. 7 Nextdoor 8%
8. 8 LinkedIn 6%
9. 9 WhatsApp 5%
10. 10 Truth Social 2%
11. 11 Bluesky 1%

• 9% of US adults say they regularly get news on Reddit, just ahead of Nextdoor (8%) and LinkedIn (6%). (Pew Research Center (news fact sheet), Oct 2026)
• 12% of US men regularly get news on Reddit, against 6% of women. (Pew Research Center (news fact sheet), Oct 2026)
• 17% of Democrats and Democratic leaners regularly get news on Reddit, against 8% of Republicans and Republican leaners. (Pew Research Center (news fact sheet), Oct 2026)
• 11% of US college graduates regularly get news on Reddit, against 6% of adults with a high school education or less. (Pew Research Center (news fact sheet), Oct 2026)
• 10% of Black and of Hispanic US adults regularly get news on Reddit, against 8% of White adults. Pew surveyed US adults from 24 to 30 August 2026. (Pew Research Center (news fact sheet), Oct 2026)
• Reddit is not named in any country table of the top social, messaging and video networks in the Reuters Institute's Digital News Report 2026, so the report gives no figure for news use on Reddit. (Reuters Institute (Digital News Report 2026), Jun 2026)

Pew asks US adults whether they regularly get news on a site; the Reuters Institute asks online adults in many countries whether they used a platform for news in the past week. The two are different measures and are not compared.

How much money does Reddit make?

Reddit's revenue rose by more than half on a year earlier in every quarter from the start of 2025 to the third quarter of 2026. Almost all of it comes from advertising; the rest is mainly content licensing, and nearly all of that contract value comes from two partners.

View data table

Reddit revenue worldwide by year, 2022-2025, in millions of US dollars. Each year comes from the filing for that year; the link is to the latest one.

Period	Value
2022	$666.7m
2023	$804.0m
2024	$1,300.2m
2025	$2,202.5m

• Ad revenue was $847 million in the third quarter of 2026, up 54%, and other revenue $48 million, up 35%. (Reddit (Q3 2026 results), Oct 2026)
• Revenue for the first nine months of 2026 was $2,363.3 million, against $1,476.9 million a year earlier. (Reddit (Q3 2026 results), Oct 2026)
• Chief executive Steve Huffman said: "Surpassing $3B of revenue over the last 12 months shows Reddit's strength as a destination". (Reddit (Q3 2026 results), Oct 2026)
• In October 2026 Reddit forecast fourth-quarter revenue of $1,000 million to $1,030 million. This is a company forecast, not a result. (Reddit (Q3 2026 results), Oct 2026)
• Revenue was $805 million in the second quarter of 2026, up 61%; ad revenue was $762 million, up 64%, and other revenue $43 million. (Reddit (Q2 2026 results), Jul 2026)
• In July 2026 Reddit had forecast third-quarter revenue of $860 million to $870 million. (Reddit (Q2 2026 results), Jul 2026)
• Revenue was $663 million in the first quarter of 2026, up 69%, with ad revenue of $625 million. (Reddit (Q1 2026 results), Apr 2026)
• Revenue was $726 million in the fourth quarter of 2025, up 70%, with ad revenue of $690 million. (Reddit (Q4 2025 results), Feb 2026)
• In 2025 ad revenue was $2.1 billion, up 74%, and other revenue $140 million, up 22%. (Reddit (Q4 2025 results), Feb 2026)
• Revenue was $1.3 billion in 2024, up 62% from $804.0 million in 2023; ad revenue was $1.2 billion and other revenue $114.7 million. (Reddit (Q4 2024 results), Feb 2025)
• Other revenue rose 547% to $33.2 million in the third quarter of 2024, and ad revenue 56% to $315.1 million. (Reddit (Q3 2024 results), Oct 2024)
• Reddit's ten largest advertisers brought in about 21% of its revenue in 2025, down from 25% in 2024. (Reddit (Form 10-K 2025), Feb 2026)
• Substantially all of the contract value of Reddit's licensing revenue comes from two partners, Reddit says. The filing does not name them in that passage. (Reddit (Form 10-K 2025), Feb 2026)
• Other revenue comes from content licensing and from products sold directly to users, such as Reddit Premium and Reddit Gold; Reddit says revenue from the user products was "not material". (Reddit (Form 10-K 2025), Feb 2026)
• About 98% of Reddit's revenue came from advertising in both 2022 and 2023, and its ten largest customers made up about 28% and 26% of revenue. (Reddit (IPO prospectus), Mar 2024)
• Reddit disclosed that the US Federal Trade Commission sent it a letter on 14 March 2024 about sharing user-generated content to train AI models. (Reddit (IPO prospectus), Mar 2024)

All figures are Reddit's own GAAP results, worldwide. Other revenue includes content licensing and products sold to users, so it is not a figure for AI data deals alone. Forecasts are Reddit's guidance at the time and are labelled so. Nine-month figures are year to date, not full years.

How much does Reddit earn per user?

Reddit's global average revenue per user (ARPU) rose by more than a third on a year earlier in every quarter from the second quarter of 2025 to the third quarter of 2026. ARPU is quarterly revenue divided by average daily active uniques, so it is revenue per daily visitor, not per account.

1. 1 US $13.82
2. 2 Global $6.87
3. 3 International $2.43

• Global ARPU was $6.87 in the third quarter of 2026, up 36% on a year earlier. (Reddit (Q3 2026 results), Oct 2026)
• International ARPU was $2.43 in the third quarter of 2026, up 32%. (Reddit (Q3 2026 results), Oct 2026)
• Revenue from US users was $718.9 million in the third quarter of 2026, up 50%. (Reddit (Q3 2026 results), Oct 2026)
• Revenue from international users was $176.1 million in the third quarter of 2026, up 67%. (Reddit (Q3 2026 results), Oct 2026)
• Global ARPU was $6.18 in the second quarter of 2026, up 36%. (Reddit (Q2 2026 results), Jul 2026)
• US ARPU was $11.85 in the second quarter of 2026, up 51%. (Reddit (Q2 2026 results), Jul 2026)
• International ARPU was $2.26 in the second quarter of 2026, up 31%. (Reddit (Q2 2026 results), Jul 2026)
• Global ARPU was $5.23 in the first quarter of 2026, up 44%. (Reddit (Q1 2026 results), Apr 2026)
• US ARPU was $10.79 in the fourth quarter of 2025, up 53%. (Reddit (Q4 2025 results), Feb 2026)
• International ARPU was $2.31 in the fourth quarter of 2025, up 38%. (Reddit (Q4 2025 results), Feb 2026)
• Revenue from US users was $1,786 million in 2025, up 68%. (Reddit (Q4 2025 results), Feb 2026)
• Revenue from international users was $417 million in 2025, up 76%. (Reddit (Q4 2025 results), Feb 2026)
• US ARPU fell 5% to $4.94 in the second quarter of 2024, while global ARPU rose 2% to $3.08. (Reddit (Q2 2024 results), Aug 2024)
• Global ARPU was $2.94 in the first quarter of 2024, up 8%. (Reddit (Q1 2024 results), May 2024)

ARPU is Reddit's quarterly revenue in a geography divided by its average DAUq there, so it is per daily visitor and per quarter, and it is not comparable with other platforms' ARPU. Revenue geography is by user location, as Reddit determines it. The chart shows the three figures as Reddit reports them; no ratio between them is calculated.

Is Reddit profitable?

Yes. Reddit has made a net profit in every quarter since the third quarter of 2024, after losses in the first half of 2024, when its IPO brought large stock-based compensation costs. It had lost money in 2022 and 2023 as a private company.

View data table

Reddit net income by quarter, Q3 2024 to Q3 2026, in millions of US dollars (GAAP). Each quarter comes from the release for that quarter, with Q3 2025 as given in the Q3 2026 release; the link is to the latest one.

Period	Value
Q3 2024	$29.9m
Q4 2024	$71.0m
Q1 2025	$26.2m
Q2 2025	$89m
Q3 2025	$162.7m
Q4 2025	$252m
Q1 2026	$204m
Q2 2026	$253m
Q3 2026	$283.3m

• Net income was $283.3 million in the third quarter of 2026, up from $162.7 million a year earlier. (Reddit (Q3 2026 results), Oct 2026)
• Adjusted EBITDA was $402.3 million in the third quarter of 2026, a 44.9% margin, and free cash flow $362.6 million; both are non-GAAP company measures. (Reddit (Q3 2026 results), Oct 2026)
• Reddit forecast fourth-quarter 2026 adjusted EBITDA of $480 million to $510 million. (Reddit (Q3 2026 results), Oct 2026)
• Net income was $253 million in the second quarter of 2026, "more than doubling year-over-year", Reddit said. (Reddit (Q2 2026 results), Jul 2026)
• Net income was $204 million in the first quarter of 2026, against $26 million a year earlier. (Reddit (Q1 2026 results), Apr 2026)
• Net income was $252 million in the fourth quarter of 2025. (Reddit (Q4 2025 results), Feb 2026)
• Reddit's board authorised a share buyback of up to $1 billion of Class A stock in February 2026. (Reddit (Q4 2025 results), Feb 2026)
• Adjusted EBITDA was $845.1 million in 2025, against $298.0 million in 2024. (Reddit (Form 10-K 2025), Feb 2026)
• Gross margin was 91.2% in 2025, against 90.5% in 2024. (Reddit (Form 10-K 2025), Feb 2026)
• Free cash flow was $684.2 million in 2025, against $215.8 million in 2024. (Reddit (Form 10-K 2025), Feb 2026)
• Reddit held $2.5 billion in cash, cash equivalents and marketable securities at 31 December 2025, and had an accumulated deficit of $671.1 million. (Reddit (Form 10-K 2025), Feb 2026)
• Stock-based compensation and related taxes were $842.9 million in 2024, the IPO year, against $387.1 million in 2025 and $49.1 million in 2023. (Reddit (Form 10-K 2025), Feb 2026)
• Reddit lost $575.1 million in the first quarter of 2024, when stock-based compensation and related taxes came to $595.5 million, mainly from its IPO. (Reddit (Q1 2024 results), May 2024)
• Net income was $29.9 million in the third quarter of 2024, against a $7.4 million loss a year earlier. (Reddit (Q3 2024 results), Oct 2024)
• Reddit lost $158.6 million in 2022 and $90.8 million in 2023, before its IPO. (Reddit (IPO prospectus), Mar 2024)

Net income is GAAP. Adjusted EBITDA and free cash flow are Reddit's own non-GAAP measures, and forecasts are company guidance. Some quarterly figures are rounded to the nearest million in Reddit's releases.

When did Reddit go public, and who owns it?

Reddit sold shares to the public in March 2024 and set some aside for its own users and moderators. After the IPO, Advance, the parent of Condé Nast, and Tencent held large shares of the votes. Its headcount has grown each year since 2021.

View data table

Reddit full-time employees at 31 December each year, 2021-2025. Each year comes from the filing for that year; the link is to the latest one.

Period	Value
2021	1,383
2022	1,942
2023	2,013
2024	2,233
2025	2,555

• Reddit priced its IPO at $34.00 a share in March 2024, selling 15,276,527 new Class A shares, while selling stockholders sold 6,723,473 more. (Reddit (IPO prospectus), Mar 2024)
• Reddit estimated its net proceeds from the IPO at $472.6 million. (Reddit (IPO prospectus), Mar 2024)
• Up to 1,760,000 shares, 8% of the offering, were reserved for users and moderators who created an account on or before 1 January 2024. (Reddit (IPO prospectus), Mar 2024)
• After the IPO, Advance and its affiliates held about 33.5% of the voting power and Tencent affiliates about 9.4%. Class B shares carry ten votes each. (Reddit (IPO prospectus), Mar 2024)
• Reddit had 2,555 employees at 31 December 2025, 1,981 of them in the US. (Reddit (Form 10-K 2025), Feb 2026)
• In July 2026 Huffman cited "Crossing $1 million in revenue per employee" and "eight consecutive quarters of over 60% revenue growth". Reddit did not say how revenue per employee was measured. (Reddit (Q2 2026 results), Jul 2026)

Ownership figures are as at the IPO in March 2024 and may have changed since. Headcount for 2021-2023 comes from the IPO prospectus and for 2024-2025 from the 2025 annual report. Revenue per employee is the chief executive's claim.

How much content is on Reddit?

Reddit users wrote more than 2 billion posts and comments in the second half of 2025 and again in the first half of 2026, on Reddit's own counts, and sent even more chat messages. Content sits in communities, called subreddits, and hundreds of thousands of new ones are created every six months.

• Reddit users created 2,315,023,991 posts and comments from January to June 2026, up 4.7% on the second half of 2025, and exchanged 3,966,808,928 chat messages. (Reddit (Transparency Report H1 2026), 2026)
• 846,859 new communities were created on Reddit in the first half of 2026. (Reddit (Transparency Report H1 2026), 2026)
• From July to December 2025 Redditors created 2,210,675,258 posts and comments, up 2.2% on the first half of 2025, and sent 7.7 billion private messages and chats over the whole of 2025. (Reddit (Transparency Report H2 2025), 2025)
• 872,589 new communities were created in the second half of 2025. (Reddit (Transparency Report H2 2025), 2025)
• Reddit says it has over 100,000 active communities, and it had hosted over two billion posts and over 22 billion comments by 31 December 2025. (Reddit (Form 10-K 2025), Feb 2026)
• Over 80 million people searched on Reddit weekly in the fourth quarter of 2025, Reddit says. (Reddit (Form 10-K 2025), Feb 2026)
• By the end of 2023 Reddit had hosted over one billion posts and over 16 billion comments, and it averaged 1.2 million posts and 7.5 million comments a day in 2023. (Reddit (IPO prospectus), Mar 2024)
• Over 500 subreddits each had at least one million subscribers before the IPO. Subscribers are accounts that joined, not active users. (Reddit (IPO prospectus), Mar 2024)
• Logged-in users' average active time starts at about 20 minutes a day for new accounts and rises above 35 minutes for users active for over five years, Reddit said. (Reddit (IPO prospectus), Mar 2024)

All figures are Reddit's own, worldwide, and count content or activity, not users. Cumulative totals run from Reddit's founding in 2005. "Active" communities are as Reddit defines them.

How much content is removed from Reddit?

Community moderators and authors deleting their own posts account for more removals on Reddit than Reddit's own staff, and most moderator removals are automated. Government requests to remove content nearly doubled in the first half of 2026.

• Authors deleting their own 44.4%
• Community moderators 41.3%
• Reddit admins 14.3%

• 385,989,450 posts and comments were removed on Reddit from January to June 2026: 41.3% by community moderators, 14.3% by Reddit admins and 44.4% by their authors. (Reddit (Transparency Report H1 2026), 2026)
• 79.7% of moderator removals were handled by automated systems, such as AutoModerator or Reddit's safety filters. (Reddit (Transparency Report H1 2026), 2026)
• Admins removed 55,360,082 posts and comments, 85.8% of them for spam, and 3,862,234 chat messages. (Reddit (Transparency Report H1 2026), 2026)
• Admins issued 1,309,285 account warnings and 3,006,704 temporary or permanent account bans; bans fell by roughly 5.5%. (Reddit (Transparency Report H1 2026), 2026)
• Admins banned 558,160 communities, 65.1% of them for spam, and reactivated 673 unmoderated communities by adding 1,789 moderators. (Reddit (Transparency Report H1 2026), 2026)
• Reddit received 737,910 appeals of content-level sanctions and 537,980 of account-level sanctions, and granted 32.8% and 28.4% of them. (Reddit (Transparency Report H1 2026), 2026)
• Reddit received 66,221 copyright takedown notices, down 4%, identifying 465,803 pieces of content, of which it removed 258,855. (Reddit (Transparency Report H1 2026), 2026)
• Reddit sent 38,754 CyberTipline reports to the US National Center for Missing & Exploited Children (NCMEC), up 18%, and removed 57,607 pieces of content based on reports of child sexual abuse material. (Reddit (Transparency Report H1 2026), 2026)
• Reddit sent 32,747 CyberTipline reports to NCMEC in the second half of 2025, roughly equal to the first half. (Reddit (Transparency Report H2 2025), 2025)
• Reddit received 319 government and law-enforcement requests to remove content from 26 countries in the first half of 2026, up 89%; India, Turkey and the UAE sent 77% of them. (Reddit (Transparency Report H1 2026), 2026)
• In the second half of 2025 Reddit received 169 removal requests from 28 countries. (Reddit (Transparency Report H2 2025), 2025)
• Reddit received 1,306 standard legal requests for account information in the first half of 2026, up 6.8%, and disclosed data in 906 cases (69%). (Reddit (Transparency Report H1 2026), 2026)
• The US made 770 of those requests (59%), and Reddit disclosed data in 619 of them (80%). (Reddit (Transparency Report H1 2026), 2026)
• The 1,223 information requests in the second half of 2025 were, Reddit said, "the highest volume of information requests that Reddit has received in a single reporting period". (Reddit (Transparency Report H2 2025), 2025)
• Reddit identified and rejected 34 fraudulent legal requests posing as government or law-enforcement agencies in the first half of 2026: 21 to remove content and 13 for account information. (Reddit (Transparency Report H1 2026), 2026)

All figures are Reddit's own, worldwide, and not independently audited. Reddit changed how it counts removals in the first half of 2026, recording authors' own deletions more fully, so the removal figures for that period are not compared or trended with the second half of 2025 or earlier. Admins are Reddit staff; moderators are community volunteers. Government request counts are requests, not items of content.

What does Reddit report to the EU?

Reddit became a Very Large Online Platform under the EU Digital Services Act in 2026, which brings extra duties. Its EU report for 2025, filed before that, gave no EU user count, because that field applied only to very large platforms. Germany sent most of the EU's orders for user information.

1. 1 Germany 179
2. 2 Netherlands 19
3. 3 Italy 10

• The Commission gave Reddit, Roblox and ChatGPT four months, until January 2027, to comply with the extra obligations. (European Commission (press release IP/26/1772), Sep 2026)
• Reddit's 2025 DSA report left the average monthly active recipients field blank, as it applies "Only for VLOPs and VLOSEs". (Reddit (EU DSA transparency report 2025), Feb 2026)
• EU member-state authorities sent Reddit 37 orders to act against illegal content, covering 53 items, and 271 orders to provide information in 2025. (Reddit (EU DSA transparency report 2025), Feb 2026)
• The median time to give effect to the orders to act was 25.28 hours. (Reddit (EU DSA transparency report 2025), Feb 2026)
• Germany sent 17 of the orders to act against illegal content, the most of any member state. (Reddit (EU DSA transparency report 2025), Feb 2026)
• Reddit received 13,630 notices of allegedly illegal content from EU users and entities in 2025, 19 of them from trusted flaggers, covering 20,142 items. (Reddit (EU DSA transparency report 2025), Feb 2026)
• It took 5,218 actions on those notices under its terms and conditions and none on the basis of law, with a median time to act of 43.66 hours. (Reddit (EU DSA transparency report 2025), Feb 2026)
• Reddit took 683,625 measures on its own initiative for breaches of its terms affecting EU users, including 680,365 removals, 110,547 account suspensions and 107,444 account terminations. (Reddit (EU DSA transparency report 2025), Feb 2026)
• Reddit rated its automated moderation tools at 90.99% accuracy and 43.07% recall for the EU in 2025, its own assessment. (Reddit (EU DSA transparency report 2025), Feb 2026)
• EU users filed 73,241 complaints through Reddit's internal complaints system in 2025, and 35 disputes went to out-of-court settlement bodies. (Reddit (EU DSA transparency report 2025), Feb 2026)

DSA figures cover the EU only and calendar 2025, and come from Reddit Netherlands B.V.'s report; they are not compared with Reddit's worldwide transparency reports. The Commission's figure is the DSA threshold Reddit declared it meets, not an exact EU user count. Complaint categories overlap, since one complaint can concern several decisions.

Methodology and sources

Figures come from Reddit, Inc.'s quarterly results, annual report and IPO prospectus filed with the SEC, its worldwide transparency reports and EU Digital Services Act report, the European Commission, survey researchers (Pew Research Center, the Reuters Institute, ACMA, Australia's eSafety Commissioner and the Swedish Internet Foundation) and Kepios. Each figure links to the body that published it, with the date, and each Reddit release is labelled separately. Reddit's daily (DAUq) and weekly (WAUq) visitor counts, logged-in and logged-out visitors, and US and international figures are kept apart and never charted together or compared, except that the ARPU chart shows the regions as Reddit reports them. Survey shares and ad reach are kept apart from Reddit's own counts. Removal figures from the first half of 2026 use a new counting method and are not trended against earlier reports. Forecasts are labelled as Reddit's guidance, and claims by Reddit's chief executive are quoted and dated. The page is reviewed monthly and the date is shown at the top.

• ACMA (How we communicate) · Feb 2026
• eSafety Commissioner (age-restricted platforms) · Sep 2026
• eSafety Commissioner (SMMA evaluation, Aug 2026) · Jul 2026
• eSafety Commissioner (Twitch media release) · Nov 2025
• European Commission (press release IP/26/1772) · Sep 2026
• Internetstiftelsen (Svenskarna och internet 2026) · Sep 2026
• Kepios (Digital 2027 Sweden) · Nov 2026
• Pew Research Center (Americans' Social Media Use 2025) · Nov 2025
• Pew Research Center (news fact sheet) · Oct 2026
• Pew Research Center (social media fact sheet) · Oct 2026
• Pew Research Center (Teens, Social Media and AI Chatbots 2025) · Dec 2025
• Reddit (EU DSA transparency report 2025) · Feb 2026
• Reddit (Form 10-K 2025) · Feb 2026
• Reddit (IPO prospectus) · Mar 2024
• Reddit (Q1 2024 results) · May 2024
• Reddit (Q1 2025 results) · May 2025
• Reddit (Q1 2026 results) · Apr 2026
• Reddit (Q2 2024 results) · Aug 2024
• Reddit (Q2 2025 results) · Jul 2025
• Reddit (Q2 2026 results) · Jul 2026
• Reddit (Q3 2024 results) · Oct 2024
• Reddit (Q3 2025 results) · Oct 2025
• Reddit (Q3 2026 results) · Oct 2026
• Reddit (Q4 2024 results) · Feb 2025
• Reddit (Q4 2025 results) · Feb 2026
• Reddit (Transparency Report H1 2026) · 2026
• Reddit (Transparency Report H2 2025) · 2025
• Reuters Institute (Digital News Report 2026) · Jun 2026