Social Media Statistics Updated November 2026

Human Written & Fact Checked · Updated

157 LinkedIn Statistics for 2026

LinkedIn had more than 1.4 billion members in October 2026, Microsoft said on its earnings call, and earned $19,817 million of revenue in Microsoft's fiscal year to June 2026. In the EU, where the Digital Services Act requires a count of active users, it had 56.4 million average monthly active recipients in the first half of 2026.

This page gathers the latest LinkedIn figures in one place: members worldwide, by country and in the EU, revenue by year, growth and Premium, the 2016 Microsoft deal, who uses LinkedIn in the US and Sweden, news, ad reach, engagement, LinkedIn's own hiring and AI research, fake accounts and harmful content removed, and government requests for member data. Every number links to the company, regulator filing or research body that published it, with the date.

LinkedIn numbers are easy to mix up. Members are registered accounts, not active users, and Microsoft and LinkedIn round them differently on different dates. EU figures count logged-in users each month. Ad reach counts accounts advertisers can target. Pew and other surveys report the share of people who say they use LinkedIn. Each figure here says what it measures, and figures on different bases are not compared.

Headline figures

How many members does LinkedIn have?

LinkedIn reports registered members, not active users, and the count has grown by double digits a year. Microsoft and LinkedIn give rounded figures that change with the date, so each one below carries its own date and source.

  1. 1 Europe, Middle East and Africa 450m+
  2. 2 Asia Pacific 427m+
  3. 3 North America 296m+
  4. 4 South and Central America 233m+
LinkedIn members by region as LinkedIn states them on its About page, November 2026, in millions. These are registered members, and each figure is a "more than" claim. (LinkedIn (About page), 2026)
  • Microsoft's 2026 annual report, filed on 29 July 2026, said LinkedIn had "over 1.3 billion members and five consecutive years of double-digit member growth". (Microsoft (Annual Report 2026), Jul 2026)
  • On its earnings call of 29 October 2025 Microsoft gave LinkedIn "nearly 1.3 billion members". (Microsoft (FY26 Q1 earnings call), Oct 2025)
  • Microsoft's 2025 annual report said "LinkedIn is now home to 1.2 billion members". (Microsoft (Annual Report 2025), Jul 2025)
  • LinkedIn's own About page, as of November 2026, gives the same member figure as Microsoft's October 2026 call and lists 71 million companies, more than 145,000 schools and more than 42,000 skills. (LinkedIn (About page), 2026)
  • LinkedIn's November 2023 Future of Work report was based on one billion professionals and 67 million companies. (LinkedIn (Future of Work Report 2023), Nov 2023)
  • Its January 2025 Work Change Report drew on more than one billion professionals and 69 million companies. (LinkedIn (Work Change Report, Jan 2025), Jan 2025)

Member counts are registered accounts and company claims, rounded down, with no published method. They are not active users, and they are not compared with EU monthly active recipients, ad reach or survey shares elsewhere on this page. The About page is undated and was read on 8 November 2026.

How has LinkedIn's membership grown over time?

LinkedIn passed each 100 million mark faster than the one before in its early years, and kept growing after Microsoft bought it in 2016. Microsoft's annual reports give a rounded member count every year since.

All figures are registered members as LinkedIn or Microsoft stated them, worldwide, rounded and dated by release. Unique visiting members in 2016 were a monthly activity measure and are not compared with registered members.

Where are LinkedIn's members?

The US is LinkedIn's largest country by its own count, and India has been second since at least 2016. LinkedIn's Workforce Report gives a dated US member count, which has risen in every January edition since 2023.

Country figures here are LinkedIn's own registered member counts. The Workforce Report's US count is LinkedIn's registered US members; the US figure in the ad reach section comes from LinkedIn's ad tools as compiled by Kepios. The two measure different things and are not compared. Asia Pacific totals from 2016 and from the About page may use different definitions.

How many people use LinkedIn in the EU?

LinkedIn's count of logged-in users in the EU has risen in every report it has filed under the Digital Services Act since 2023. France is its largest EU market by a wide margin, ahead of Germany, Italy and Spain.

  1. 1 France 12.6m
  2. 2 Germany 7.9m
  3. 3 Italy 6.5m
  4. 4 Spain 6.1m
  5. 5 Netherlands 5.4m
  6. 6 Poland 2.5m
  7. 7 Sweden 2.2m
  8. 8 Ireland 1.2m
LinkedIn average monthly active recipients by EU country, January to June 2026, in millions, the eight countries in LinkedIn's report extract. These are LinkedIn's own figures under the Digital Services Act. (LinkedIn Ireland (EU DSA report Aug 2026), Aug 2026)

These are LinkedIn's own EU-27 figures under the Digital Services Act, rounded to the nearest 100,000; the UK is not covered. Reports up to August 2025 give logged-in users and logged-out site visits separately; logged-out visits are visits, not people, and LinkedIn says they are not fully deduplicated, so the two are never added. From February 2026 LinkedIn files one figure for average monthly active recipients on the EU template; it follows on from the logged-in series, but the report does not say so. EU figures are not compared with LinkedIn's worldwide member count.

How much revenue does LinkedIn make?

LinkedIn's revenue has grown every year since Microsoft bought it, and almost quadrupled from its first full year under Microsoft. Growth was fastest during the hiring boom of 2021 and 2022 and slowed to single digits in 2024 and 2025.

$5,259m FY2018 $6,754m FY2019 $8,077m FY2020 $10,289m FY2021 $13,631m FY2022 $14,989m FY2023 $16,372m FY2024 $17,812m FY2025 $19,817m FY2026
View data table
LinkedIn revenue by Microsoft fiscal year (July to June), worldwide, $ million. FY2022 and FY2023 are the restated values from Microsoft's 2024 and 2025 annual reports. Each year comes from the release for that year; the link is to the latest one.
PeriodValue
FY2018$5,259m
FY2019$6,754m
FY2020$8,077m
FY2021$10,289m
FY2022$13,631m
FY2023$14,989m
FY2024$16,372m
FY2025$17,812m
FY2026$19,817m
LinkedIn revenue by Microsoft fiscal year (July to June), worldwide, $ million. FY2022 and FY2023 are the restated values from Microsoft's 2024 and 2025 annual reports. Each year comes from the release for that year; the link is to the latest one. (Microsoft (Annual Report 2026), Jul 2026)
  • LinkedIn revenue rose $2.0 billion or 11% in Microsoft's fiscal year 2026, "with growth across all lines of business". (Microsoft (Annual Report 2026), Jul 2026)
  • In fiscal 2025 LinkedIn revenue rose $1.4 billion or 9%, with growth across all lines of business. (Microsoft (Annual Report 2025), Jul 2025)
  • Fiscal 2024 growth was also 9%, driven by Talent Solutions, Premium Subscriptions, Marketing Solutions and Sales Solutions. (Microsoft (Annual Report 2024), Jul 2024)
  • Microsoft first reported fiscal 2023 LinkedIn revenue up $1.3 billion or 10%, driven by Talent Solutions. (Microsoft (Annual Report 2023), Jul 2023)
  • Microsoft first reported fiscal 2022 LinkedIn revenue up $3.5 billion or 34%, driven by a strong job market in Talent Solutions and advertising demand in Marketing Solutions. (Microsoft (Annual Report 2022), Jul 2022)
  • In fiscal 2021 LinkedIn revenue rose $2.2 billion or 27%, driven by advertising demand in Marketing Solutions. (Microsoft (Annual Report 2021), Jul 2021)
  • In fiscal 2020 it rose $1.3 billion or 20%, driven by growth across all businesses. (Microsoft (Annual Report 2020), Jul 2020)
  • In fiscal 2019 it rose 28%, with LinkedIn sessions up 27%. (Microsoft (Annual Report 2019), Aug 2019)
  • In fiscal 2018, the first full year under Microsoft, LinkedIn revenue rose $3.0 billion; the year before covered only 8 December 2016 to 30 June 2017. (Microsoft (Annual Report 2018), Aug 2018)
  • LinkedIn's About page gives about $20 billion of annual revenue. (LinkedIn (About page), 2026)

Microsoft's fiscal year runs from 1 July to 30 June. Microsoft restated LinkedIn revenue for FY2022 and FY2023 in its 2024 annual report; the chart uses the restated values, while the FY2022 and FY2023 growth rates above are as Microsoft first reported them. The About page figure is a rounded company claim with no period stated.

How fast is LinkedIn growing, and how big is Premium?

LinkedIn revenue grew by 10% to 12% a year in each quarter of Microsoft's 2026 fiscal year, with Marketing Solutions doing most of the work as hiring stayed weak. From the quarter to September 2026 Microsoft no longer reports a LinkedIn-only growth rate. Premium is the one line with a stated revenue scale.

  • LinkedIn revenue rose 10% (9% in constant currency) in the quarter to 30 September 2025. (Microsoft (FY26 Q1 press release), Oct 2025)
  • It rose 11% (10% in constant currency) in the quarter to 31 December 2025. (Microsoft (FY26 Q2 press release), Jan 2026)
  • It rose 12% (9% in constant currency) in the quarter to 31 March 2026. (Microsoft (FY26 Q3 press release), Apr 2026)
  • It rose 12% (10% in constant currency) in the quarter to 30 June 2026. (Microsoft (FY26 Q4 press release), Jul 2026)
  • Microsoft said growth in the quarter to June 2026 was "primarily driven by Marketing Solutions". (Microsoft (FY26 Q4 earnings call), Jul 2026)
  • LinkedIn revenue rose 7% (8% in constant currency) in the quarter to March 2025, when Premium Pages for small businesses saw over 75% quarter-on-quarter subscriber growth. (Microsoft (FY25 Q3 earnings call), Apr 2025)
  • In the quarter to June 2023 LinkedIn revenue grew 5% (7% in constant currency), which Microsoft tied to "the weaker hiring environment". (Microsoft (FY23 Q4 earnings call), Jul 2023)
  • From the quarter to 30 September 2026 Microsoft no longer reports a stand-alone LinkedIn growth metric: Talent and Sales Solutions now sit in "Industry solutions cloud revenue" and Marketing Solutions and Premium Subscriptions in "Search and advertising revenue (ex TAC)". (Microsoft (FY27 Q1 metrics), Oct 2026)
  • In that quarter Industry solutions cloud revenue rose 10%, with growth in LinkedIn Talent Solutions "though bookings trends continued to moderate", and search advertising ex-TAC rose 12% on "higher volume and rate across LinkedIn, Edge, and Bing". These are combined categories, not LinkedIn growth. (Microsoft (FY27 Q1 earnings call), Oct 2026)
  • Premium signups rose 51% in Microsoft's fiscal year to June 2024; Microsoft gives no Premium subscriber count. (Microsoft (Annual Report 2024), Jul 2024)
  • Premium revenue was up 29% year on year in the quarter to March 2024, which Microsoft linked to new AI features; AI-assisted recruiter messages had a 40% higher acceptance rate. (Microsoft (FY24 Q3 earnings call), Apr 2024)
  • Premium subscription sign-ups were up 55% year on year in the quarter to September 2023. (Microsoft (FY24 Q1 earnings call), Oct 2023)
  • Talent Solutions passed $6 billion in revenue over the 12 months to June 2022, up 39%, and Marketing Solutions passed $5 billion in annual revenue for the first time. (Microsoft (FY22 Q4 earnings call), Jul 2022)
  • By mid-2022 LinkedIn's Sales, Talent, Marketing and Premium Subscriptions lines had each passed $1 billion in annual revenue over the past 12 months. (Microsoft (Annual Report 2022), Jul 2022)

Quarterly growth is year on year, worldwide, as reported and in constant currency. Premium sign-up growth counts new subscriptions, not the subscriber base, and Microsoft has not published a Premium subscriber number. From fiscal 2027 LinkedIn revenue is split across two wider Microsoft categories, so no LinkedIn-only growth rate exists for 2026-27.

How much did Microsoft pay for LinkedIn?

Microsoft bought LinkedIn in December 2016, six months after announcing the deal, and two numbers describe the price. Before the deal LinkedIn was a listed company growing revenue by more than a third a year.

  1. 1 United States $1,845.8m
  2. 2 Europe, Middle East and Africa $730.2m
  3. 3 Asia Pacific $246.9m
  4. 4 Other Americas $168.0m
LinkedIn revenue by region of the customer in calendar 2015, its last full year as a listed company, $ million, from its consolidated metrics. (LinkedIn (Q4 2015 consolidated metrics), Feb 2016)
  • Microsoft announced on 13 June 2016 that it would buy LinkedIn for $196 per share in an all-cash deal valued at $26.2 billion, including LinkedIn's net cash. (Microsoft (LinkedIn deal announcement), Jun 2016)
  • The purchase price Microsoft recorded consisted mainly of $26.9 billion in cash. (Microsoft (Annual Report 2017), Aug 2017)
  • At the announcement LinkedIn reported 60% mobile usage (up 49%), more than 45 billion quarterly member page views (up 34%) and more than 7 million active job listings (up 101%). (Microsoft (LinkedIn deal announcement), Jun 2016)
  • LinkedIn added $2.3 billion of revenue to Microsoft in fiscal 2017, mostly from Talent Solutions, and the deal added about 11,000 people to Microsoft. (Microsoft (Annual Report 2017), Aug 2017)
  • As a listed company LinkedIn reported revenue of $2,219 million in 2014, up 45% from $1,529 million in 2013. (LinkedIn (Q4 2014 results), Feb 2015)
  • In the fourth quarter of 2014 Talent Solutions made up 57% of LinkedIn revenue ($369 million, up 41%), Marketing Solutions 24% ($153 million, up 56%) and Premium Subscriptions 19% ($121 million, up 38%). (LinkedIn (Q4 2014 results), Feb 2015)
  • LinkedIn revenue rose 35% to $2,991 million in 2015: Talent Solutions $1,877 million, Marketing Solutions $581 million and Premium Subscriptions $532 million, with more than six million open job listings. (LinkedIn (Q4 2015 results), Feb 2016)
  • LinkedIn's US revenue was $1,334.0 million in 2014. (LinkedIn (Q4 2015 consolidated metrics), Feb 2016)
  • In its last quarter before the deal was announced, January to March 2016, LinkedIn revenue rose 35% to $861 million. (LinkedIn (Q1 2016 results), Apr 2016)

The $26.2 billion is the deal value Microsoft announced in June 2016, including LinkedIn's net cash. The $27.0 billion at the top of the page is the total purchase price in Microsoft's accounts after completion. They describe the same deal on different bases. LinkedIn's own results use calendar years; Microsoft's use fiscal years to 30 June, so the two are not joined into one series.

Who uses LinkedIn in the US and Sweden?

About three in ten US adults use LinkedIn, and use rises sharply with education and income. In Sweden it is mainly a work tool: white-collar workers are almost four times as likely as blue-collar workers to use it.

16% 2012 17% 2013 23% 2014 22% 2015 25% 2016 25% 2018 27% 2019 28% 2021 30% 2023 32% 2024 31% 2026
View data table
Share of US adults who say they ever use LinkedIn, by survey year, from Pew's trend table. Pew has no 2025 figure for LinkedIn.
PeriodValue
201216%
201317%
201423%
201522%
201625%
201825%
201927%
202128%
202330%
202432%
202631%
Share of US adults who say they ever use LinkedIn, by survey year, from Pew's trend table. Pew has no 2025 figure for LinkedIn. (Pew Research Center (social media fact sheet), Oct 2026)
  • By age, 41% of US adults aged 18-29 use LinkedIn, 37% of those aged 30-49, 32% of 50-64s and 13% of those 65 and over. (Pew Research Center (social media fact sheet), Oct 2026)
  • In 2026 more US adults used WhatsApp (33%) than LinkedIn, and fewer used Snapchat (26%), Reddit (25%), X (18%) or Nextdoor (18%). (Pew Research Center (social media fact sheet), Oct 2026)
  • 45% of US adults in households earning $100,000 or more use LinkedIn, against 18% in households earning under $30,000; TikTok shows the reverse pattern. (Pew Research Center (social media fact sheet), Oct 2026)
  • 29% of US adults with some college education use LinkedIn. (Pew Research Center (social media fact sheet), Oct 2026)
  • 54% of Asian US adults use LinkedIn, against 33% of Black, 30% of White and 25% of Hispanic adults; 32% of men and 30% of women do. (Pew Research Center (social media fact sheet), Oct 2026)
  • 35% of suburban and 34% of urban US adults use LinkedIn, against 20% of rural adults; 34% of Democrats and Democratic leaners do, against 29% of Republicans and Republican leaners. (Pew Research Center (social media fact sheet), Oct 2026)
  • In Sweden, 27% of internet users aged 8 and over used LinkedIn in the past 12 months in 2026, against 77% for YouTube, 69% for Facebook and 66% for Instagram, and more than TikTok's 22%; 5% used LinkedIn daily and 12% at least weekly. (Internetstiftelsen (Svenskarna och internet 2026), Sep 2026)
  • Among Swedish internet users aged 18 and over, 32% used LinkedIn in the past 12 months and 14% at least weekly; among employed people the shares were 42% and 20%, against 30% of students and 10% of retirees. (Internetstiftelsen (LinkedIn special 2026), Sep 2026)
  • LinkedIn use among employed Swedes rose from 37% in 2021 to 43% in 2025; employed women went from 38% in 2021 to 44% in 2026 and employed men from 37% to 41%. Internetstiftelsen says the 2025-2026 change is not significant. (Internetstiftelsen (LinkedIn special 2026), Sep 2026)
  • 59% of Swedish white-collar workers used LinkedIn in 2026, against 16% of blue-collar workers; 46% in the private sector did, against 35% in the public sector, and 52% of women in the private sector against 43% of men. (Internetstiftelsen (LinkedIn special 2026), Sep 2026)

Pew figures are shares of US adults aged 18 and over who say they ever use LinkedIn, from a survey of 5,511 adults from 30 January to 18 June 2026. Pew changed its survey mode over time, so small moves are within noise. Estimates for Asian adults cover English speakers only. Internetstiftelsen surveys Swedish internet users aged 8 and over, or 18 and over where stated. Survey shares are not compared with member counts or EU user figures.

How many people get news on LinkedIn?

LinkedIn is a small news source compared with Facebook or YouTube, but the share of its own US users who get news there rose in 2026. In Denmark and the Netherlands it is among the six biggest social networks for news.

  1. 1 Facebook 40%
  2. 2 YouTube 34%
  3. 3 Instagram 23%
  4. 4 TikTok 20%
  5. 5 X 10%
  6. 6 Reddit 9%
  7. 7 Nextdoor 8%
  8. 8 LinkedIn 6%
  9. 9 WhatsApp 5%
Share of US adults who regularly get news on each site, 2026, from Pew's survey of 24-30 August 2026. LinkedIn is near the bottom. (Pew Research Center (news fact sheet), Oct 2026)
  • 20% of US LinkedIn users regularly got news there in 2026, up from 15% in 2020, 14% in 2021, 13% in 2022, 17% in 2023 and 14% in 2024; Pew has no 2025 figure for LinkedIn. (Pew Research Center (news fact sheet), Oct 2026)
  • As a share of all US adults, 4% regularly got news on LinkedIn in 2020, 2021 and 2022, 5% in 2023 and 4% in 2024. (Pew Research Center (news fact sheet), Oct 2026)
  • 11% of US college graduates regularly get news on LinkedIn, against 3% of those with a high school education or less; 14% of Asian adults do, against 8% of Black, 7% of Hispanic and 5% of White adults; 8% of men do, against 5% of women; and 9% of 18-29s, against 3% of those 65 and over. (Pew Research Center (news fact sheet), Oct 2026)
  • In Denmark 5% of online adults used LinkedIn for news in the past week in 2026 and 22% used it for any purpose; in the Netherlands the shares were 7% and 22%. It ranked sixth for news among social and messaging networks in both. (Reuters Institute (Digital News Report 2026), Jun 2026)

Pew asks US adults whether they regularly get news on a site; shares of LinkedIn users and shares of all adults have different bases. The Reuters Institute asks online adults whether they used a platform for news in the past week, from YouGov online panels. The two are different measures and are not compared.

How many people can LinkedIn ads reach?

LinkedIn's advertising tools report a larger audience than LinkedIn's own member figures, and Kepios compiles it each month. It counts accounts advertisers can target, can include duplicate and fake accounts, and is not a member count.

  1. 1 United States 300m
  2. 2 India 210m
  3. 3 Brazil 110m
  4. 4 China 59.0m
  5. 5 United Kingdom 53.0m
  6. 6 Indonesia 45.0m
  7. 7 France 43.0m
  8. 8 Mexico 35.0m
  9. 9 Canada 32.0m
  10. 10 Italy 29.0m
LinkedIn ad reach by country, October 2026, in millions, from LinkedIn's ad tools as compiled by Kepios. Ad reach counts accounts advertisers can target and is not a count of members or unique people. (Kepios (LinkedIn stats page), Oct 2026)
  • LinkedIn's ad reach rose by 220 million (+16.6%) between October 2025 and October 2026, and by 66.6 million (+4.5%) between July and October 2026. (Kepios (LinkedIn stats page), Oct 2026)
  • LinkedIn's ad reach equalled 26.2% of all adults aged 18 and over worldwide in October 2026. (Kepios (LinkedIn stats page), Oct 2026)
  • 57.0% of LinkedIn's ad audience was male and 43.0% female in October 2026, as LinkedIn's tools classify it. (Kepios (LinkedIn stats page), Oct 2026)
  • Women made up 29.7% of LinkedIn's ad reach in Southern Asia and 32.7% in Western Asia, against 49.6% in Northern America and 50.6% in the Caribbean. (Kepios (LinkedIn stats page), Oct 2026)

Ad reach comes from LinkedIn's self-service advertising tools as compiled by Kepios, which warns it may include duplicate and inauthentic accounts. It is not compared with Microsoft's or LinkedIn's member counts, the Workforce Report's US member count, the About page regional figures, EU monthly active recipients or survey shares.

What do people do on LinkedIn?

LinkedIn says thousands of job applications and new roles are added every minute, and Microsoft reports fast growth in video, comments and time spent in the Feed. These are company claims, mostly growth rates without a base.

  • Every minute on LinkedIn, it says, about 9,000 job applications are submitted, 110 people add a new role to their profile, more than 2 million feed updates are viewed, more than 19,000 connections are made and about 119 hours of learning content are watched. (LinkedIn (About page), 2026)
  • LinkedIn's About page reports 16% year-on-year growth in content views and 25% in paid video ads, without saying for which period. (LinkedIn (About page), 2026)
  • Time spent viewing content in the LinkedIn Feed was up over 15% year on year in the quarter to September 2026. (Microsoft (FY27 Q1 earnings call), Oct 2026)
  • Microsoft reported double-digit member growth and 30% growth in paid video ads on LinkedIn in the quarter to December 2025. (Microsoft (FY26 Q2 earnings call), Jan 2026)
  • Comments on LinkedIn rose over 30% and video uploads over 20% in Microsoft's fiscal year to June 2025. (Microsoft (FY25 Q4 earnings call), Jul 2025)
  • Comments were up 37% year on year in the quarter to December 2024. (Microsoft (FY25 Q2 earnings call), Jan 2025)
  • Total video viewership on LinkedIn was up 36% year on year in the quarter to September 2024, and weekly immersive video views rose sixfold on the previous quarter. (Microsoft (FY25 Q1 earnings call), Oct 2024)
  • Video was LinkedIn's fastest-growing format in the quarter to June 2024, with uploads up 34% year on year. (Microsoft (FY24 Q4 earnings call), Jul 2024)

All figures are company claims, worldwide, with no published method. Growth rates have no stated base, and the About page figures have no reference period.

What does LinkedIn's data show about hiring?

On LinkedIn's own measure, US hiring is still well below its pre-pandemic level, though the yearly fall narrowed in autumn 2026. LinkedIn is also selling AI tools to recruiters, and Microsoft says they are already a sizeable business.

  1. 1 Education +8.5%
  2. 2 Retail +6.7%
  3. 3 Administrative and Support Services +3.4%
US industries with the largest month-on-month rise in hiring on LinkedIn, September 2026, from LinkedIn's Workforce Report. Seasonally adjusted. (LinkedIn (Workforce Report, Oct 2026), Oct 2026)
  • US hiring on LinkedIn rose 3.2% from August to September 2026 but was 3.4% below September 2025 and 2.8% below January 2026. (LinkedIn (Workforce Report, Oct 2026), Oct 2026)
  • 15 of the 20 US industries LinkedIn tracks raised hiring in September 2026; year on year only five did, led by Manufacturing (+2.0%) and Administrative and Support Services (+1.4%), while Real Estate and Equipment Rental Services fell most (-13.0%). (LinkedIn (Workforce Report, Oct 2026), Oct 2026)
  • On LinkedIn's hiring index (2016 average = 1.00), Construction stood at 1.21 and Technology, Information and Media at 0.88 in September 2026. (LinkedIn (Workforce Report, Oct 2026), Oct 2026)
  • US hiring on LinkedIn fell 2.3% from December 2024 to December 2025 and was over 20% below December 2019; Government Administration hiring was down 19.5% on a year earlier. (LinkedIn (Workforce Report, Jan 2026), Jan 2026)
  • US hiring on LinkedIn slowed 3% from January to December 2024, against a 12% slowdown over 2023, and December 2024 was 5.1% below December 2023. (LinkedIn (Workforce Report, Jan 2025), Jan 2025)
  • The US LinkedIn Hiring Rate was 23% below pre-pandemic levels in 2025, LinkedIn's January 2026 AI labour market update says. (LinkedIn (AI Labor Market Update, Jan 2026), Jan 2026)
  • More than 10 million LinkedIn members use its AI-powered job search daily, and 25,000 customers use its agentic hiring products, Microsoft said in October 2026. (Microsoft (FY27 Q1 earnings call), Oct 2026)
  • Recruiters using LinkedIn's Hiring Assistant find interview-quality applicants 33% faster while reviewing 83% fewer profiles, Microsoft said; it gave no method. (Microsoft (FY27 Q1 earnings call), Oct 2026)
  • LinkedIn Talent Solutions' agentic products, which automate sourcing, screening and drafting messages, "surpassed a $450 million annualized revenue run-rate" by the quarter to March 2026. (Microsoft (FY26 Q3 earnings call), Apr 2026)
  • Recruiters at over 20,000 companies were using LinkedIn's AI-powered hiring tools in July 2026. (Microsoft (FY26 Q4 earnings call), Jul 2026)

LinkedIn's hiring rate counts members who added a new employer in the month the job began, divided by its US membership, seasonally adjusted. It is LinkedIn's own measure, not official US employment data. Microsoft's AI hiring figures are company claims; "customers" and "companies" are Microsoft's own wording on different dates, and the run-rate is a quarter's revenue multiplied by four.

What does LinkedIn's research say about AI and work?

LinkedIn's research, built on its member and job-posting data plus surveys, finds fast growth in AI jobs and skills but little sign so far that AI has displaced workers broadly. Some figures are projections or survey results, and each is labelled.

  • In the US, jobs requiring AI literacy skills such as prompt engineering grew 70% year on year, and hiring in advanced economies is 20%-35% below pre-pandemic levels, the Labor Market Report 2026 says. (LinkedIn (Labor Market Report 2026), 2026)
  • The number of LinkedIn members adding "founder" to their profiles grew 60% year on year worldwide. (LinkedIn (Labor Market Report 2026), 2026)
  • In surveys LinkedIn reports, 52% of people say they are job hunting in 2026 and nearly 80% feel unprepared to find a new job; 75% of global companies say people skills such as adaptability are even more important in the age of AI. (LinkedIn (Labor Market Report 2026), 2026)
  • People entering the workforce now are on pace to hold twice as many jobs over their careers as 15 years ago, and the rate at which members add new skills to their profiles is up 140% since 2022; LinkedIn forecasts that 70% of the skills used in most jobs will change by 2030. (LinkedIn (Work Change Report, Jan 2025), Jan 2025)
  • Nearly 4 in 10 professionals worldwide say AI has made them more likely to start their own business, in a December 2025 report based on 160 million professionals at more than 18 million small businesses on LinkedIn. (LinkedIn (Work Change Report, Dec 2025), Dec 2025)
  • Conversations about AI on LinkedIn rose 70% worldwide between December 2022 and September 2023, and LinkedIn estimated that 55% of its members would see their jobs change to some degree because of generative AI. (LinkedIn (Future of Work Report 2023), Nov 2023)
  • Job postings requiring AI engineering skills grew 37% year on year in the UK and 54% in India, and AI engineering talent is 8 times more likely to move across borders than the average LinkedIn member. (LinkedIn (AI Labor Market Update, Jan 2026), Jan 2026)
  • The global data centre workforce has doubled since 2017, data centre job postings rose 23% in 2025, and the US holds 40% of the global data centre workforce. (LinkedIn (AI Labor Market Update, Jan 2026), Jan 2026)
  • US hiring of AI engineering talent grew more than 25% year on year in 2025; AI engineering postings were nearly 7% of all technical postings on LinkedIn (up 63%), while AI talent was under 1% of members. (LinkedIn (AI Labor Market Update, Sep 2025), Sep 2025)
  • In 2025 members were adding "AI Agents" as a skill over 70 times faster than a year earlier; US hiring fell 7% in highly AI-exposed roles such as software engineering and 13% in less-exposed jobs such as nursing. (LinkedIn (AI Labor Market Update, Sep 2025), Sep 2025)
  • More than 45% of hirers on LinkedIn explicitly used skills data to fill roles in the quarter to December 2022. (Microsoft (FY23 Q2 earnings call), Jan 2023)
  • More than 40% of companies on LinkedIn relied on skills filters to find candidates by mid-2022. (Microsoft (FY22 Q4 earnings call), Jul 2022)

These are LinkedIn's own research publications, built on its member and job-posting data, and Microsoft's statements about them. "AI-enabled jobs" and "AI talent" are LinkedIn's definitions. The 2030 skills figure is a LinkedIn forecast made in January 2025, the 55% is a model estimate of exposure, and the job-hunting and company shares come from surveys whose samples the pages do not state. Hirers and companies are different bases.

How many fake accounts and harmful posts does LinkedIn remove?

LinkedIn blocks most fake accounts when they try to sign up, and its automated systems catch almost all of them before any member reports them. Its EU report shows that fake accounts make up most of its enforcement there too.

11.6m H1 2021 11.9m H2 2021 16.4m H1 2022 44.7m H2 2022 42.5m H1 2023 46.3m H2 2023 70.1m H1 2024 80.6m H2 2024 61.2m H1 2025 88.9m H2 2025
View data table
Fake accounts LinkedIn stopped at registration worldwide, by half-year, in millions, from its Community Report.
PeriodValue
H1 202111.6m
H2 202111.9m
H1 202216.4m
H2 202244.7m
H1 202342.5m
H2 202346.3m
H1 202470.1m
H2 202480.6m
H1 202561.2m
H2 202588.9m
Fake accounts LinkedIn stopped at registration worldwide, by half-year, in millions, from its Community Report. (LinkedIn (Community Report), 2026)
  • LinkedIn restricted another 24.4 million fake accounts proactively in July to December 2025 and 361,300 after member reports; automated defences blocked 97.8% of the fake accounts it stopped, and 99.7% were stopped before any member report. (LinkedIn (Community Report), 2026)
  • Proactive fake-account restrictions grew from 3.7 million in January to June 2021 to 22.2 million in January to June 2025. (LinkedIn (Community Report), 2026)
  • LinkedIn removed 68.3 million pieces of spam and scam content proactively in July to December 2025 and 158,300 after member reports; automated defences stopped 98.6%. (LinkedIn (Community Report), 2026)
  • Proactive spam and scam removals rose from 66.1 million in January to June 2021 to a peak of 141.9 million in January to June 2024, and were 116.8 million in January to June 2025. (LinkedIn (Community Report), 2026)
  • In July to December 2025 LinkedIn removed 477,911 pieces of harassment or abusive content, 93,535 hateful or derogatory, 80,806 adult, 15,298 violent or graphic, 8,350 misinformation and 122 child exploitation items worldwide. (LinkedIn (Community Report), 2026)
  • In the EU from January to June 2026 LinkedIn took 5,815,178 enforcement measures on its own initiative for breaking its terms, 5,033,814 of them by solely automated means; 5,377,373 were for inauthentic accounts and 413,852 were content removals. (LinkedIn Ireland (EU DSA report Aug 2026), Aug 2026)
  • LinkedIn received 7,853 illegal-content notices in the EU in the first half of 2026, one of them from a trusted flagger, and 219,257 internal complaints; it reversed 166,056 decisions and upheld 45,166, with a median handling time of 13 hours. 206,979 complaints were about account restrictions. (LinkedIn Ireland (EU DSA report Aug 2026), Aug 2026)
  • LinkedIn reported 1,364 content moderators for the EU in the first half of 2026, 52 internal and 1,312 external, all with English; 13 had German and 28 Spanish. (LinkedIn Ireland (EU DSA report Aug 2026), Aug 2026)
  • LinkedIn rates its automated moderation in the EU at 0.99 accuracy, 0.98 precision and 0.86 recall. (LinkedIn Ireland (EU DSA report Aug 2026), Aug 2026)

All figures are LinkedIn's own counts. The Community Report covers LinkedIn worldwide; from July to December 2025 it counts original pieces of content and leaves out instant reposts, so content figures for that period are not compared with earlier ones. The DSA figures cover the EU only and use the EU's categories, so they are not compared with or added to the worldwide figures. Fake accounts stopped at sign-up and accounts restricted later are different measures and are not added. Accuracy figures are LinkedIn's self-assessment.

How often do governments ask LinkedIn for member data?

France sends LinkedIn more requests for member data than any other government, though US requests cover far more accounts. LinkedIn provides at least some data for about half of all requests.

  1. 1 France 874
  2. 2 United States 443
  3. 3 Germany 164
  4. 4 United Kingdom 28
Government requests for LinkedIn member data by requesting country, July to December 2025, from LinkedIn's Government Requests Report. (LinkedIn (Government Requests Report), 2026)

Figures are LinkedIn's own, by the country that made the request. One request can cover several accounts.

Glossary

Member
A registered LinkedIn account. LinkedIn and Microsoft report members, not active users.
DSA
The EU Digital Services Act, which requires large platforms to publish user numbers and moderation data for the EU.
Monthly active recipients
The EU users a platform reports under the DSA, averaged over a six-month period. LinkedIn's earlier reports called them logged-in users.
Logged-out site visit
A visit to LinkedIn from the EU without signing in. LinkedIn counts visits, not people, and says they are not fully deduplicated.
Ad reach
The number of accounts advertisers can target with LinkedIn ads, from LinkedIn's ad tools as compiled by Kepios. It is not a member count.
Fiscal year
Microsoft's financial year, from 1 July to 30 June. FY2026 ran from July 2025 to June 2026.
Constant currency
Growth with exchange rate changes taken out.
Talent Solutions
LinkedIn's recruiting products for employers, including job posts and recruiter tools.
Marketing Solutions
LinkedIn's advertising business.
Premium
LinkedIn's paid subscriptions for members and, through Premium Pages, for small businesses.
Ex-TAC
Excluding traffic acquisition costs, the payments Microsoft makes to partners that send it search and ad traffic.
Run-rate
A quarter's revenue multiplied by four to give an annual figure.
LinkedIn Hiring Rate
LinkedIn's measure of US members who added a new employer in a month, divided by its US membership, seasonally adjusted.
Trusted flagger
An organisation given priority status under the DSA to report illegal content.

Methodology and sources

Figures come from Microsoft's annual reports, earnings releases, metrics and call transcripts, LinkedIn's pressroom, About page, Community Report and Government Requests Report, LinkedIn Ireland's EU Digital Services Act reports, LinkedIn's Workforce Report and labour market research, survey researchers (Pew Research Center, the Swedish Internet Foundation and the Reuters Institute) and Kepios. Each figure links to the body that published it, with the date. Member counts are dated and quoted as each producer gave them. Registered members, EU monthly active users, logged-out visits, ad reach and survey shares are kept apart and never added together or compared. Revenue for FY2022 and FY2023 uses Microsoft's restated values, and from fiscal 2027 Microsoft no longer reports LinkedIn growth on its own. The announced deal value and the accounting purchase price are shown separately. LinkedIn's research figures are its own analysis of member data and are labelled as such. The page is reviewed monthly and the date is shown at the top.